Yes, It’s what you see! The funny photograph named ‘Frida’ and taken-created by the austrian artist Alex Koban, made at Fineart in which, above the classic wooden stick, instead of the Ice cream, there’s … a tongue. If the observer is curious about the contradiction that produces the spatiotemporal photomontage, do not worry, this was the purpose: in fact the flat and elongated body naturally predisposed to enjoy the taste, flexible and sensitive, becomes a funny game to astonish and confuse or simply to reverse the natural order of things.
“I actually mixed two incompatible realities that together find their meaning; they are no less real than the original one – says Alex Koban – and continues – the feeling that arises is inedited. “What else could be expected by the eclectic art director, who worked with big brands like Nivea, Audi, Armani, Telecom, Coca Cola and many others, who has always declared his intention to translate emotions in images and transform a dream to make it real and tangible? The shock effect is part of the work. And for those people who are interested, ‘Frida’, is not only available as an image but also as a lamp and sculpture. It is suitable for incurable creative people.
